5 Reasons Why Defining Your ICP Boosts Marketing Success

5 Reasons Why Defining Your ICP Boosts Marketing Success

In today’s competitive business landscape, success hinges on how well you understand your customers. The Ideal Customer Profile (ICP) is the blueprint for identifying the type of customer who benefits most from your product or service. By building your marketing strategy around a well-defined ICP, you set your business up for stronger results, higher efficiency, […]